Bentley Continental GT launches in Knutsford

More than 150 prestige vehicle enthusiasts and a raft of regional media celebrated the launch of the new Bentley Continental GT at Bentley Manchester in Knutsford. 

The dealership is one of the first in the UK to take delivery of the hotly anticipated new vehicle meaning that Cheshire customers will be among the first in Britain to get behind the wheel for a test drive.  Mere PR was there to manage interest from the regional media and ensure all local contacts were treated to an exclusive preview of the new vehicle and had access to images from the launch party.

The reveal comes in the run-up to the forthcoming launch of the new McLaren roadcar which joins the Bentley Manchester and Rolls-Royce Motor Cars Manchester family this spring when it takes residency at a new state-of-the-art showroom at Canute Place in the heart of Knutsford.  Mere PR will continue to work closely with Jon and the team to manage media interest during the launch campaign.

The new Bentley Continental GT

MD, Jon Crossley

Bentley enthusiasts mingle. Pic shows, Louis Saha (back to camera) and Sylvain Distin (facing camera)